Blog

How to Create and Buy Presets in Lightroom

How to Create and Buy Presets in Lightroom

Presets in Lightroom are extremely popular, especially among photographers seeking consistency in their work. Photos edited using these tools acquire character, but more importantly, presets can save time. However, for many beginners, the process of creating them and the decision to buy ready-made presets can be somewhat daunting. In this article, we will explore how to create your own presets in Lightroom and when it’s worth considering purchasing them from others.

What is a preset in Lightroom?

Presets in Lightroom are predefined sets of settings that can be applied to photos with a single click. They act as editing templates that automatically apply specific changes to an image, saving time and energy when working on multiple images. Presets can cover various aspects of editing, such as tone, color saturation, or white balance, but should typically avoid affecting exposure or cropping, which require a personalized approach.

How to create your own preset?

Creating your own preset in Lightroom begins with precise photo editing. Once you are satisfied with the effect, go to the 'Develop' module and select 'New Preset'. Choose only those groups of settings that you want to save, such as Tone or Color Grading. Avoid including elements like Exposure or White Balance, which may need adjustments for specific photos. After saving, your preset becomes available for use on other images, facilitating work and maintaining visual consistency.

Naming and organizing presets

Well-structured naming of presets makes them easier to find later. It is recommended to use a known convention, such as P_PortraitWarm for warm portrait tones, L_LandscapeMoody for moody landscapes, or W_WeddingSoft for soft wedding shots. It is also important to group presets into thematic folders, which greatly simplifies navigating among hundreds of possible settings and quickly finding them when needed.

Computer screen with Lightroom open and presets

When is it worth buying ready-made presets?

Purchasing ready-made presets is worth considering when you want to achieve a specific style or aesthetic that famous photographers like Brandon Woelfel or Jose Villa embody. Ready-made packages from reputable companies like VSCO or Mastin Labs also offer film emulations, which give photos a unique look. Free presets from Adobe and community users are also a great start for those who want to experiment without significant expenses.

What to avoid when buying presets

Buying presets should be a thoughtful decision. Avoid packages that promise revolutionary changes, especially if they significantly exceed the average market cost. It is not worth investing in presets that contain promises of 'AI Color Grading' for astronomical sums that do not provide quality proportional to the price. Remember that every preset should be a starting point, not a final destination — its ultimate expression always requires individual adjustment.

How to integrate presets into your workflow?

Integrating presets into your daily workflow can significantly speed up the editing process. A good idea is to use a 'base' preset that includes basic adjustments, such as lens corrections and auto profile, right after importing photos. Then, select a more pronounced preset to give the image the desired style, and carry out final adjustments, such as exposure or white balance, manually. This way, presets can handle up to 60% of the work, allowing you to focus on final details.

Computer screen with Lightroom open and presets

The practical role of presets

When working with presets, it's important to remember that they are more of a starting point than a final one. Never apply a preset and finish your editing at that. Each photo requires individual adjustments, especially concerning exposure and white balance. Shooting ‘for a preset’ is also not the best idea — after all, the most important thing is to capture the best quality photo at the start. A preset is just an addition that helps highlight the strengths of an image.

Workflow with Picvelo

Picvelo enables even smoother photo management. With the client gallery feature, you can easily organize your work and share it with clients elegantly. Additionally, the selection of photos and the ability to apply watermarks ensure professionalism and protect your work. With Picvelo, editing and managing photos gains a completely different dimension.

How Picvelo Can Help

With Picvelo, you can organize your photos in client galleries, making their presentation and sharing easier. Additionally, Picvelo allows for quick watermarking of images and selection of the best shots, making it an ideal tool for photographers using presets.

Summary

Presets in Lightroom are an effective tool for photographers, helping maintain editing consistency and save time. Whether creating your own or choosing ready-made ones, remember that they are merely starting points. The final touch requires your expertise, making each photo unique. Start your journey with presets now, and the results will surprise you!

FAQ

How do I create a preset in Lightroom?

To create a preset, start by editing a photo. In the 'Develop' module, click 'New Preset' and select the settings to save. Remember to avoid settings like Exposure and White Balance.

When is it worth buying presets?

Buy presets from a photographer whose style you admire, or from reputable packages like VSCO or Mastin Labs. Free versions are a great start for experimenting.

Are free presets worth using?

Free presets offer the chance to experiment at no cost. They are perfect for trying out different styles before purchasing more advanced packages.

What are the most common mistakes when using presets?

A common mistake is applying a preset without further editing. Every photo needs final touches, especially regarding exposure and white balance.

Do presets guarantee great photos?

Presets facilitate editing but do not guarantee quality on their own. They require a personalized approach to each photo to bring out the best effect.

What are the benefits of using Picvelo with presets?

Picvelo makes managing finished photos easier, offering client galleries and the ability to protect works with watermarks, combining convenience with professionalism.

← Back to blog